Your Story Deserves an Emmy-Winning Producer Behind the Camera

Spaulding Media brings 30 years of broadcast television experience to businesses ready to tell their story at the highest level.

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Emmy-Caliber Storytelling for Your Business

We bring creativity and expertise to everything we do.
Here, creativity meets opportunity. Whatever you're building, we're here to help you take the first step with confidence.

Five Emmy Awards won by San Diego video producer Michael Spaulding

Three Decades of Storytelling. Now Working for You.

For 18 years, I told San Diego's stories as a video journalist for Channel 4 San Diego. From telling the stories of Padres and Chargers players, their fans, and the seasons that connected them, to local businesses and community leaders, to celebrating Southern California's teachers—I captured what mattered. My work at Cox Communications, KUSI, and KGTV earned five Emmy® Awards, six Golden Mike Awards, and eight San Diego Press Club Awards.

Now I bring that same broadcast standard to businesses who refuse to settle for ordinary corporate video.

What does a sports and broadcast background give you that a typical video vendor can't? An instinct for story. The ability to find the emotional core of what you do and make audiences care. Technical precision that comes from decades of live television where there are no second takes.

Whether you're a biotech startup explaining a breakthrough therapy, a healthcare system showcasing patient experience, or a company ready to show the world who you really are—I'll help you tell that story with clarity, authenticity, and craft.

Based in San Diego. Working with clients who value quality over quantity.

What we do

  • Senior veteran exercising with healthcare professional at La Mesa Rehab during rehabilitation therapy session - San Diego healthcare brand story video production

    Brand Stories

    Your company has a story worth telling. These films capture the culture, mission, and people that make your business unique—perfect for investor presentations, recruitment, and building trust with clients.

  • Cinematic Wide shot of remodeled living room interior from Murray Lampert Design Build Remodel commercial - San Diego construction video production

    Commercials and Social Media

    Turn complex offerings into compelling stories. These commercials make technical products and services clear, shareable, and persuasive—especially valuable for biotech, healthcare, and B2B companies where your differentiator isn't obvious at first glance.

  • Ribbon cutting ceremony at Pictor biotech office opening in Oceanside - investor testimonial video production San Diego

    Event and Documentary

    Galas, groundbreakings, conferences, and milestones—captured with broadcast polish. Whether it's for internal communications or external marketing, you'll have footage that does justice to the moment and strengthens your brand.

Let’s Work Together

Professional video camera monitor showing interview filming setup